46 Secrets and Clever Strategies for dealing with the Recession

I was sent this pearl of wisdom and think it is fantastic. Take the points you need from it.

Tom Peters 46 Strategies

Tom Peters is being constantly asked for “strategies/‘secrets’ for surviving the recession.”

In his words "I try to appear wise and informed—and parade original, sophisticated thoughts. But if you want to know what’s really going through my head, see the list that follows":

Forty-six “Secrets” and “Clever Strategies” For Dealing with the Recession of 2008-XXXX*

1. You come to work earlier.
2. You leave work later.
3. You work harder.
4. You may well work for less; and, if so, you adapt to the untoward circumstanceswith a smile—even if it kills you inside.
5. You volunteer to do more.
6. You dig deep, deeper, deepest—and always bring a good attitude to work.
7. You fake it if your good attitude flags.
8. You literally practice your “game face” in the mirror in the morning, and in the loomid-morning.
9. You give new meaning to the idea and intensive practice of “visible management.”
10. You take better than usual care of yourself and encourage others to do the same—physical well-being significantly impacts mental well-being and response to stress.
11. You shrug off shit that flows downhill in your direction—buy a shovel or a“pre-worn” raincoat on eBay.
12. You try to forget about “the good old days”—nostalgia is self-destructive.(And bores others.)
13. You buck yourself up with the thought that “this too shall pass”—but then remind yourself that it might not pass any time soon, and so you re-dedicate yourself to making the absolute best of what you have now.
14. You work the phones and then work the phones some more—and stay in touch with and on the mind of positively everyone.
15. You frequently invent breaks from routine, including “weird” ones—“changeups” prevent wallowing and bring a fresh perspective.
16. You eschew all forms of personal excess.
17. You simplify.
18. You sweat the details as never before.
19. You sweat the details as never before.
20. You sweat the details as never before.
21. You raise to the sky and maintain at all costs the Standards of Excellence by which you unfailingly and unflinchingly evaluate your own performance.
22. You are maniacal when it comes to responding to even the slightest screw-up.
23. You find ways to be around young people and to keep young people around—they are less likely to be members of the “sky is falling” school.
24. You learn new tricks of your trade.
25. You pass old tricks of the trade on to others—mentoring matters now more thanever.
26. You invest heavily in your computer-Internet-Web2.0-“cloud” skills.
27. You remind yourself that this is not just something to be “gotten through”—it is the Final Exam of Competence, Character and, even if you’re not a boss, Leadership.
28. You network like a demon.
29. You network like a demon inside the company—get to know more of the folks who“do the real work,” and are/can be your most important allies when it comes togetting things done seamlessly and fast.
30. You network like a demon outside the company—get to know more of the folks“down the line,” who “do the real work” in vendor-customer outfits and can be your biggest allies and champions.
31. You thank others by the truckload if good things happen—and take the heat yourself if bad things happen.
32. You behave kindly, but you don't sugarcoat or hide the truth—humans are startlingly resilient and rumors are the real killers.
33. You treat small successes as if they were World Cup victories—and celebrate and commend accordingly.
34. You shrug off the losses (ignoring what's going on in your tummy), and get back on the horse and immediately try again.
35. You avoid negative people to the extent you can—pollution kills.
36. You eventually read the gloom-sprayers the riot act. (Gloom is the ultimate WMD ata time like this.)
37. You give new meaning to the word “thoughtful.”
38. You don’t put limits on the budget for flowers—“bright and colorful” works marvels.
39. You redouble, re-triple your efforts to “walk in your customer’s shoes.” (Especially if the shoes smell.)
40. You mind your manners—and accept others’ lack of manners in the face of their strains.
41. You are kind to all mankind.
42. You keep your shoes shined.
43. You leave the blame game at the office door.
44. You call out the congenital politicians in no uncertain terms.
45. You become a paragon of personal accountability.
46. And then you pray.

As many were quick to point out, this list works just as well in good times as in bad!

Talking Brochure Salespeople

Of all of the industry's over the last few hundred years Sales has been the one that has changed the least. What is interesting is that there has been many opinions on what works and very little data.

Professor Neil Rackham conducted a massive research project of over 35,000 sales call in 12 countries over a 10 year period and found some very interesting data.

What was conclusive is that converting features to benefits is getting less and less effective. This means that Salespeople can no longer afford to be a talking brochure. With information so accessible and over 30 Billion questions getting answered on google every month sales people need to move from being a value communicator to value creators.

It is more important than ever to address this with your sales people. So what value are your salespeople creating for your clients and would your clients be prepared to write a check for their sales call.

Understanding the "Core Values" of Honesty and Integrity

Often I hear that Honesty and Integrity are core values - as they should be. Would you ever Hire someone who wasn't honest or exhibited Integrity? How often though have you employed someone to be disappointed on these values.

The challenge is that you need to go to a deeper level so your people can understand what it really means in your organisation. The words are like the outer layer of an onion and you need to peel back the layers until you get to the real "core" of the definition for your company.

In our company "Live what we teach" defines Integrity for me. We have a client who is a painting contractor that has "3 coats means 3 coats". Isn't this a lot easier for his staff to understand than Integrity.

The difinitions are different for every company. What does the inside of your onion look like for Honesty and Integrity in your company.

Results.Com

Many people ask us what we do? Many think we are one of the many Business Coaching organisations that seem to tout their wares around the town. Well we are not Coaches....we grow businesses, we provide Business Execution Strategy's for those we work with that allow them to grow. We transform business potential into extraordinary results. Our team delivering these results are Business Execution Specialists with a variety of backgrounds, experience and qualifications.

Even more excitingly as a company we are developing and will soon launch a variety of new services and options that will allow organisations to easily work with us in a way that best suits their requirements.

Currently and in this challenging economic environment our clients are growing and on average are achieving 26% revenue growth (*Perspective Insight (Independent Client Research) Annual survey Feb 09).

Karl (see our website)